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<p style="display: none;">Article continues below</p><p style="display: none;">Article continues below</p><p style="display: none;">Article continues below</p><script type="application/json" data-placement="fcplayer-semantic">{"type":"fcplayer-semantic","data":{"embedCode":"//cdn.fcp.codes/embed-code-template/embed-code-template.js#SEMANTIC_5704afb8-c10b-4ba5-9cb4-d7fb6098ef90"}}</script><ul><li>Messi already a hit in the U.S.</li><li>Stars in first Super Bowl advert</li><li>Features alongside Marino and Sudeikis</li></ul>

VIDEO: Lionel Messi is a U.S. icon already! Inter Miami star’s Super Bowl advert released in full as he features alongside Ted Lasso's Jason Sudeikis & NFL legend Dan Marino

<p>It was announced late last month that the Inter Miami superstar <a href="https://www.goal.com/en-gb/lists/lionel-messi-super-bowl-inter-miami-star-advert-las-vegas-showpiece-costs-14m-60-second-slot-teaser-video-released/blt60ab15bd57568031" target="_blank">would be making his bow on American TV screens</a> in an advertisement for Michelob ULTRA Beer. A snippet released earlier this week showed that <a href="https://www.goal.com/en-gb/lists/watch-ted-lasso-lionel-messi-jason-sudeikis-inter-miami-superstar-hilarious-advert-dog-nutmeg/blt29952cbb2c69fff8#csd20e569295f17dfc" target="_blank">Ted Lasso himself Sudeikis would be joining Messi</a>, with the full-length video also showing Marino's cameo on a glitzy yacht.</p>

WHAT HAPPENED?

<p></p><blockquote class="twitter-tweet"><p lang="en" dir="ltr">Lionel Messi's Super Bowl ad with Jason Sudeikis and Dan Marino is simply PERFECT 🙌<br><br>(via Michelob Ultra/YT)<a href="https://t.co/5Ac4ZG1p9Y">pic.twitter.com/5Ac4ZG1p9Y</a></p>— ClutchPoints (@ClutchPoints) <a href="https://twitter.com/ClutchPoints/status/1753074132236034291?ref_src=twsrc%5Etfw">February 1, 2024</a></blockquote>
<script async="" src="https://platform.twitter.com/widgets.js" charset="utf-8"></script>



WATCH THE CLIP

<p>Messi's inclusion in arguably America's showcase sporting event of the year demonstrates his <a href="https://www.goal.com/en-gb/lists/lionel-messi-mania-changed-everything-mls-adapt-new-era-inter-miami-superstar/blt664b4686db5d4b51" target="_blank">seamless transition to life in the States</a>. Since joining from Paris Saint-Germain in the summer, fans up and down the country have gone crazy for the eight-time Ballon d'Or winner. 'Messi mania' even led to <a href="https://www.goal.com/en-gb/lists/lionel-messi-wahnsinn-inter-miami-nach-ankunft-des-superstars-aus-argentinien-jetzt-eine-milliarde-dollar-wert/bltc5805f5ca2183e76" target="_blank">Inter Miami shooting up the MLS rankings in terms of club value</a>, which will no doubt take another boost after this latest ad appearance.</p>

THE BIGGER PICTURE

<p>Away from the big screen, a friendly date awaits the mercurial Argentina against Cristiano Ronaldo's Al-Nassr later on Thursday - <a href="https://www.goal.com/en-us/lists/cristiano-ronaldo-s-last-dance-lionel-messi-off-al-nassr-superstar-ruled-out-inter-miami-riyadh-season-cup-clash/blt32803230dfca74e5" target="_blank">but the Portuguese won't be in attendance due to injury</a>. Football fans far and wide have been <a href="https://www.goal.com/en-us/lists/cristiano-ronald-lionel-messi-inter-miami-al-nassr/blt841e15f8b42c4949" target="_blank">deprived of the opportunity to see the eternal rivals face off one last time</a> following Ronaldo's late withdrawal. Messi, who has played Miami's last three games, could still feature.</p>

WHAT NEXT FOR MESSI?

VIDEO: Lionel Messi is a U.S. icon already! Inter Miami star’s Super Bowl advert released in full as he features alongside Ted Lasso's Jason Sudeikis & NFL legend Dan Marino | Goal.com

Lionel Messi&apos;s advert for the upcoming Super Bowl LVIII has been released, which also features NFL legend Dan Marino and Ted Lasso&apos;s Jason Sudeikis.

VIDEO: Lionel Messi is a U.S. icon already! Inter Miami star’s Super Bowl advert released in full as he features alongside Ted Lasso&apos;s Jason Sudeikis &amp; NFL legend Dan Marino